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Welcome to the PIA of Wisconsin

Hundreds of insurance agencies, from the very small to the very large, in every corner of the state, proudly call themselves members of the Professional Insurance Agents of Wisconsin.

Our Platinum Sponsors allow us to provide benefits to agency members. Thank you for your commitment to the independent agency community.logo-2logo-1





Educate. Advocate. Collaborate.

The Professional Insurance Agents of Wisconsin is a community of dedicated independent agents and insurance professionals, working to promote and improve the independent agency channel. Supporting the advancement and excellence of independent agencies is the core of our mission.

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We are the premier association of insurance education in Wisconsin. Grow your knowledge and your bottom line at our education sessions. Whether you want to pursue a professional designation or meet your Wisconsin CE requirements, you have come to the right place.


With two lobbyists representing you in Madison and many more in Washington D.C., PIA is working to protect the agency channel at both the state and federal level. Our goal is a regulatory environment that allows your agency to grow and prosper.


The community of PIA allows constant collaboration with other agents and industry professionals. Whether you are starting an agency, working to grow your agency, or considering new technologies, PIA members have diverse experience and insights to share. Collaborate with, learn from, and continue to grow alongside fellow PIA members at our many annual events like our Winter Get-Away, ENGAGE convention or golf outing.

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Our Recent Posts

The PIAW, YPC to Award Scholarships to High School, College Students

December 19, 2014

Scholarship Applications are Due February 15, 2015 THE PROFESSIONAL INSURANCE AGENTS OF WISCONSIN, YOUNG PROFESSIONALS CLUB TO AWARD 10, $2,500 SCHOLARSHIPS TO HIGH SCHOOL, COLLEGE STUDENTS MADISON, Wisconsin (December 18, 2014) – The Professional Insurance Agents of Wisconsin (PIAW) Young Professionals Club, based in Madison, WI, is awarding $25,000 in…

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You Can Be Liable If Your Guests Have Too Much Holiday Cheer

December 8, 2014

The Professional Insurance Agents of Wisconsin remind you to protect yourself and your company MADISON, Wisconsin (December 4, 2014) – The holiday season is incredibly busy with gifts to buy, homes to decorate and parties to plan. In Wisconsin, those parties include plenty of fun, food, and beverages. And while…

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Professional Agents of Wisconsin Encourage Vets to Consider Insurance as a Career Opportunity

November 3, 2014

MADISON, Wis (November 3, 2014) – The Professional Insurance Agents of Wisconsin (PIAW) realizes it can be difficult to find a job with our unsettled economy and urges veterans to consider the field of insurance as a rewarding career option. According to the Quarterly Census of Employment and Wages (QCEW)…

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