Welcome to the PIA of Wisconsin
Hundreds of insurance agencies, from the very small to the very large, in every corner of the state, proudly call themselves members of the
Professional Insurance Agents of Wisconsin.
Our Platinum Sponsors allow us to provide benefits to agency members. Thank you for your commitment to the independent agency community.
Educate. Advocate. Collaborate.
The Professional Insurance Agents of Wisconsin is a community of dedicated independent agents and insurance professionals, working to promote and improve the independent agency channel. Supporting the advancement and excellence of independent agencies is the core of our mission.
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Educate
We are the premier association of insurance education in Wisconsin. Grow your knowledge and your bottom line at our education sessions. Whether you want to pursue a professional designation or meet your Wisconsin CE requirements, you have come to the right place.
Advocate
With two lobbyists representing you in Madison and many more in Washington D.C., PIA is working to protect the agency channel at both the state and federal level. Our goal is a regulatory environment that allows your agency to grow and prosper.
Collaborate
The community of PIA allows constant collaboration with other agents and industry professionals. Whether you are starting an agency, working to grow your agency, or considering new technologies, PIA members have diverse experience and insights to share. Collaborate with, learn from, and continue to grow alongside fellow PIA members at our many annual events like our Winter Get-Away, ENGAGE convention or golf outing.
Our Recent Posts
How Agencies Can Use AI Without Losing the Human Touch
By: Shannon Wiegman, PIA Director Artificial intelligence is rapidly becoming part of daily operations in Wisconsin insurance agencies. From automated quoting to documentation assistance, AI offers tools that can streamline work and reduce administrative burden. But for many independent agents, one concern rises above all: How do we embrace AI…
Read MoreSen. Quinn Receives 2025 Legislative Excellence Award
Sen. Romaine Quinn receives his award at his Capitol office from PIA Executive Director Pete Hanson and Communications Director Natalie White. Madison, WI – The Professional Insurance Agents of Wisconsin (PIA) is pleased to announce that Senator Romaine Quinn (R – Birchwood) has been named the Senate recipient of PIA’s…
Read MoreAgencies with Business Entity License Must Complete Annual Cybersecurity Certification Form
Beginning in 2023, agencies licensed by OCI and domiciled in Wisconsin must annually certify by March 1st that they are following the information security program requirements of Wisconsin Act 73. Does My Agency Need to Complete the Certification? Most PIA Member agencies are exempt from the requirement to develop a comprehensive…
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