West Bend Mutual Insurance
Madison Wisconsin across Lake Monona

Welcome to the PIA of Wisconsin

More than 620 insurance agencies, from the very small to the very large, in every corner of the state, proudly call themselves members of the Professional Insurance Agents of Wisconsin.

Cheering Crowd

Thank You Platinum Sponsors

Platinum Sponsor - AcuityPlatinum Sponsor - Partners Insurance

Your support of the PIAW allows us to provide benefits to agency members. We all appreciate your commitment to the independent insurance agency community.

CIC Class

Earn Your Designation

PIA of Wisconsin offers classes to fulfill your licencing requirements and to earn your designation. Whether it be CIC, CISR, CRM, CPIA, or one of many others, learn from experienced professionals.

Woman in Snowy Woods

11th Annual Winter Get-Away

February 5-7, 2020

Earn CE and Join in the Fun

The Waters of Minocqua - Minocqua, WI

Welcome to the PIA of Wisconsin

2019-20 - PIAW Board of Directors

We would like to welcome you to the home of the Professional Insurance Agents of Wisconsin!

We are a community of independent agents and other dedicated insurance professionals, working to promote and improve the independent agency channel.  Our mission is to support the advancement and excellence of all independent agencies.

Educate. Advocate. Collaborate.


We are the premier association for insurance education in Wisconsin. Grow your knowledge and your bottom line, at our education sessions. Whether you want to pursue a CIC, CPIA, CISR or CRM designation, or just meet your bi-annual Wisconsin CE requirement, you have come to the right place.


With three lobbyists representing you in Madison and many more in Washington, D.C., PIA is looking out for your interests and promoting the independent agency channel within state and federal government. Our goal is a regulatory environment that allows your agency to grow and prosper.


PIA is a place for you to collaborate with, and learn from, other agents and many other professionals in the industry. Starting an agency? We’ve been there. Growing an agency? We’ve been there. Considering a new agency management system? PIA members have been there. Whether at our Winter Get-Away event in Minocqua, annual convention (ENGAGE 2020), YPC Scholarship Golf Outing or dozens of other events, you can collaborate with other professionals who have “been there.”

Our Recent Posts

PIA National Names Matthew J. Cranney 2018 Young Insurance Professional of the Year

By admin | May 2, 2018

WASHINGTON – Matthew J. Cranney of M3 Insurance Solutions in Madison, Wisconsin has been named the 2018 PIA National Young Insurance Professional (YIP) of the Year. The award was presented on April 24, 2018, by the National Association of Professional Insurance Agents (PIA) and was sponsored by The Rough Notes Company. The PIA National Young…

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Holiday Light & Fire Safety

By admin | November 30, 2017

A service of your agent and the National Association of Professional Insurance Agents Whether you haven’t yet taken down your Halloween decorations or you’re assembling your seventeenth gingerbread house of this season, it’s time once again to consider the safety issues surrounding many favorite winter holidays. There are many things that can brighten the holidays.…

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Audit Noncompliance

By admin | November 22, 2016

Stiff fines for not completing a worker’s compensation audit will take effect on 1-1-17.  All Wisconsin Workers Comp policies, new and renewal, will be subject to a fine of 2 times the annual premium for failure to complete an audit as requested.  See the WCRB letter for more details. Click Here For More Details

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PIAW Board of Directors and Awards

By admin | August 10, 2016

PRESS RELEASE Contact: Ronald Von Haden, CIC Executive Vice President Professional Insurance Agents of Wisconsin, Inc. 6401 Odana Road Madison, WI 53719 800-261-7429 DATE: August 8, 2016 RELEASE DATE: Immediate MADISON, WI The 67th Annual Convention of the Professional Insurance Agents of Wisconsin, Inc. was held August 3-5, 2016 at the Radisson Hotel & Casino…

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Creating a Home Inventory List

By admin | May 16, 2016

A service of  XXXXXXX Insurance Agency and the Professional Insurance Agents of Wisconsin Homeowners and renters alike benefit from keeping an up-to-date list of their property’s inventory. Insureds should create and then periodically update such a list to protect themselves in the event of a loss. Having an updated inventory list is essential to ensuring that…

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January-February 2020

Upcoming Events

Tue 21

Live Webinar – Commercial Property Claims That Stink and How to Handle Them

January 21 @ 12:00 pm - 3:00 pm CST
United States
Wed 22

Live Webinar – Insuring Condominium and Homeowner’s Associations

January 22 @ 8:00 am - 11:00 am CST
United States
Wed 22

Live Webinar – Ethics and E&O: Synergy Not Rivalry

January 22 @ 12:00 pm - 3:00 pm CST
United States
Thu 23

Live Webinar – If it Moves On The Farm It Presents a Risk

January 23 @ 8:00 am - 11:00 am CST
United States
Thu 23