Welcome to the PIA of Wisconsin
Hundreds of insurance agencies, from the very small to the very large, in every corner of the state, proudly call themselves members of the Professional Insurance Agents of Wisconsin.
Our Platinum Sponsors allow us to provide benefits to agency members. Thank you for your commitment to the independent agency community.
Educate. Advocate. Collaborate.
The Professional Insurance Agents of Wisconsin is a community of dedicated independent agents and insurance professionals, working to promote and improve the independent agency channel. Supporting the advancement and excellence of independent agencies is the core of our mission.
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Educate
We are the premier association of insurance education in Wisconsin. Grow your knowledge and your bottom line at our education sessions. Whether you want to pursue a professional designation or meet your Wisconsin CE requirements, you have come to the right place.
Advocate
With two lobbyists representing you in Madison and many more in Washington D.C., PIA is working to protect the agency channel at both the state and federal level. Our goal is a regulatory environment that allows your agency to grow and prosper.
Collaborate
The community of PIA allows constant collaboration with other agents and industry professionals. Whether you are starting an agency, working to grow your agency, or considering new technologies, PIA members have diverse experience and insights to share. Collaborate with, learn from, and continue to grow alongside fellow PIA members at our many annual events like our Winter Get-Away, ENGAGE convention or golf outing.
Our Recent Posts
Acquisition Loans with SBA vs. Traditional Financing
Thinking about buying another insurance agency or expanding your own? The right loan can make or break your growth plan. Two common financing options are Small Business Administration (SBA) loans and traditional bank loans. But before signing on the dotted line, it’s important to understand how each aligns with your…
Read MoreWorking Outdoors & Staying Cool During Summer
Brought to you by: Prolonged exposure to hot weather, including working outdoors for long hours, can be detrimental to a person’s health. Heat exhaustion, heat stroke, heat cramps, and rashes can quickly occur and become serious, if not treated promptly. Heat stress can also lead to conditions like sticky/sweaty palms,…
Read MoreVision Zero: A Promise Worth Keeping
By: Octavio Padilla, PIA Vice-President On July 1, 2025, I had the honor of standing beside Mayor Cavalier Johnson as he officially signed Milwaukee into the Vision Zero program one of the most meaningful, forward-looking efforts our city has embraced in years. As Vice President of Wisconsin PIA, I felt…
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