West Bend Mutual Insurance

Welcome to the PIA of Wisconsin

Hundreds of insurance agencies, from the very small to the very large, in every corner of the state, proudly call themselves members of the Professional Insurance Agents of Wisconsin.

Platinum Sponsor - AcuityPlatinum Sponsor - Partners Insurance

Our Platinum Sponsors allow us to provide benefits to agency members. We appreciate your commitment to the independent insurance agency community.

Upcoming Webinars

Next best thing to an in-person seminar! - Webinar is LIVE - Questions are answered!

Presented by a variety of expert insurance practitioners! - No exam, no proctor!

Insurance Implications of Cyber Security Webinar

December 1, 2020

Welcome to the PIA of Wisconsin

2019-20 - PIAW Board of Directors

We would like to welcome you to the home of the Professional Insurance Agents of Wisconsin!

We are a community of independent agents and other dedicated insurance professionals, working to promote and improve the independent agency channel.  Our mission is to support the advancement and excellence of all independent agencies.

Educate. Advocate. Collaborate.


We are the premier association for insurance education in Wisconsin. Grow your knowledge and your bottom line, at our education sessions. Whether you want to pursue a CIC, CPIA, CISR or CRM designation, or just meet your bi-annual Wisconsin CE requirement, you have come to the right place.


With two lobbyists representing you in Madison and many more in Washington, D.C., PIA is looking out for your interests and promoting the independent agency channel within state and federal government. Our goal is a regulatory environment that allows your agency to grow and prosper.


PIA is a place for you to collaborate with, and learn from, other agents and many other professionals in the industry. Starting an agency? We’ve been there. Growing an agency? We’ve been there. Considering a new agency management system? PIA members have been there. Whether at our Winter Get-Away event in Minocqua, annual convention (ENGAGE 2020), YPC Scholarship Golf Outing or dozens of other events, you can collaborate with other professionals who have “been there.”

Our Recent Posts

2014 YPC Scholarships

By admin | April 30, 2014

For further information contact: Professional Insurance Agents of Wisconsin ATTN: Ron Von Haden Phone: (800) 261-7429 FOR IMMEDIATE RELEASE www.piaw.org STUDENTS AWARDED $25,000 IN SCHOLARSHIPS FROM THE PROFESSIONAL INSURANCE AGENTS OF WISCONSIN, YOUNG PROFESSIONALS CLUB MADISON, Wisconsin (April 24, 2014) – The Young Professionals Club, a division of the Professional Insurance Agents of Wisconsin (PIAW),…

Read More

Tornado Awareness

By admin | April 2, 2014

For Immediate Release: Take Cover Immediately When Tornado Warning Sounds: Residents May Lose Precise Seconds Confirming Info MADISON, WI (April 1, 2014) – Wisconsin averages 23 tornadoes annually and past storms have taken lives, caused severe injuries and cost millions of dollars in damage. “Despite the danger, a National Weather Service study conducted after the…

Read More

Flood Insurance

By admin | March 11, 2014

Melting Snow Combined with Spring Rains May Cause Flooding: Will Your Homeowners Insurance Cover It, Probably Not Wisconsin experienced record snowfalls this winter. Combine melting snow with heavy spring rains, and many homeowners will experience wet basements, sewer backups and/or houses flooded with several feet of water. “Basic homeowners policies do not typically cover sewer…

Read More

WI Homeowners with Damage from Winter Storms…

By admin | February 13, 2014

For Immediate Release: Wisconsin Homeowners with Damage from Winter Storms Have New “Stormchaser” Law Protection MADISON, Wis. (February 7, 2014) – Home and property owners with exterior damage from ice damming, flooding, extreme cold, wind or other weather-related events have new protections in the state of Wisconsin. “Act 24, effective January 1, 2014, will help…

Read More

Small Businesses Encouraged to Use Agents

By admin | January 10, 2014

The Obama Administration announced that small businesses won’t be able to use the federal government’s health insurance website to get insurance until November 2014 in most states, including Minnesota. Federal officials say small businesses can use agents and brokers, or enroll directly with insurers. Noting that many small businesses already rely on agents and brokers…

Read More

Sept-Oct 2020

Upcoming Events

Nov 04

Live Webinar – Ethics and E&O: Synergy Not Rivalry

November 4 @ 12:00 pm - 3:00 pm CST
Nov 11

CISR – Live Webinar – Commerical Casualty 1

November 11 @ 8:00 am - 3:45 pm CST