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Welcome to the PIA of Wisconsin

Hundreds of insurance agencies, from the very small to the very large, in every corner of the state, proudly call themselves members of the Professional Insurance Agents of Wisconsin.

Platinum Sponsor - AcuityPlatinum Sponsor - Partners Insurance

Our Platinum Sponsors allow us to provide benefits to agency members. We appreciate your commitment to the independent insurance agency community.

Winter Get-Away

Welcome to the PIA of Wisconsin


2021-2022 PIAW Board Members and Officers (Left to Right) – Bob Wolfgram, Tracy Sabol, Julie Ulset, CPIA, Ann Linstroth, CISR, PWCAM, Steve Clements, CPIA, Mike Endres, Lacey Endres, CIC, Ryan Butzke, CIC, CISR, Jeff Glass, CPIA, Tracy Oestreich, CIC, CPIA, AU, CPIW, Jon Strom, Pete Hanson, CAE, CISR, & Michael Winstanley. (Not Pictured: Mitchell Tarras)

We would like to welcome you to the home of the Professional Insurance Agents of Wisconsin!

We are a community of independent agents and other dedicated insurance professionals, working to promote and improve the independent agency channel.  Our mission is to support the advancement and excellence of all independent agencies.

Educate. Advocate. Collaborate.


We are the premier association for insurance education in Wisconsin. Grow your knowledge and your bottom line, at our education sessions. Whether you want to pursue a CIC, CPIA, CISR or CRM designation, or just meet your bi-annual Wisconsin CE requirement, you have come to the right place.


With two lobbyists representing you in Madison and many more in Washington, D.C., PIA is looking out for your interests and promoting the independent agency channel within state and federal government. Our goal is a regulatory environment that allows your agency to grow and prosper.


PIA is a place for you to collaborate with, and learn from, other agents and many other professionals in the industry. Starting an agency? We’ve been there. Growing an agency? We’ve been there. Considering a new agency management system? PIA members have been there. Whether at our Winter Get-Away event in Minocqua, annual convention (ENGAGE 2020), YPC Scholarship Golf Outing or dozens of other events, you can collaborate with other professionals who have “been there.”

Our Recent Posts

Wisconsin’s Biennial Budget is Approved

By admin | July 11, 2019

Governor Tony Evers signed the $82 billion 2019 Wisconsin budget bill on July 3, 2019, exactly one week after the bill was given final approval by the Wisconsin State Legislature.…

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PIA National Names Matthew J. Cranney 2018 Young Insurance Professional of the Year

By admin | May 2, 2018

WASHINGTON – Matthew J. Cranney of M3 Insurance Solutions in Madison, Wisconsin has been named the 2018 PIA National Young Insurance Professional (YIP) of the Year. The award was presented…

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Holiday Light & Fire Safety

By admin | November 30, 2017

A service of your agent and the National Association of Professional Insurance Agents Whether you haven’t yet taken down your Halloween decorations or you’re assembling your seventeenth gingerbread house of…

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Audit Noncompliance

By admin | November 22, 2016

Stiff fines for not completing a worker’s compensation audit will take effect on 1-1-17.  All Wisconsin Workers Comp policies, new and renewal, will be subject to a fine of 2…

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PIAW Board of Directors and Awards

By admin | August 10, 2016

PRESS RELEASE Contact: Ronald Von Haden, CIC Executive Vice President Professional Insurance Agents of Wisconsin, Inc. 6401 Odana Road Madison, WI 53719 800-261-7429 DATE: August 8, 2016 RELEASE DATE: Immediate…

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